Showing posts with label Fans. Show all posts
Showing posts with label Fans. Show all posts

Tuesday, July 19, 2016

Measuring up. Adding value to your service makes you VALUABLE to your clients.

Sketch by Kari McPhail Design - Do Small things with Great Love
Photo and Design by Kari McPhail Design www.karimcphail.com
We have clients tell us all the time that they are so glad they found us, they were going to go to another place that sells office supplies or ships packages but the price was almost double. Will we be the cheapest place to order every kind of product or do every order? Are we the best fit for every project or working style out there? Maybe not. When we periodically search out bids for like products we can safely say that we can beat many prices and if we can't…do you get the kind of service you are looking for? 
We have clients tell us that they went to an office supply store copy shop and asked for a print to be a certain size and had to pay for all of the wrong size prints that came out…not at the do it yourself copier, but the coworker was doing the prints for the client. Seems a little strange when there's an easy mathematic way to figure out what % will enlarge something i.e. 5 inches and have it come out 10 inches…but it's not the client's job to know that. 
It's not the client's job to know how many we put on a press sheet, what we have to do to get it ready etc… all they should know is what they want it to be (or ask for a suggestion), and we can make it happen for them. 
Today I had a call from a long time client in the doctor's office who wanted to order some envelopes himself and bring them in to be custom printed…the problem was…he couldn't really do the order on his phone while in the waiting room. No problem. I took his credit card # over the phone (that's trust) ordered what he needed and had it shipped directly to me so we can customize it and deliver to his office next week. 
Trust me, I spend a lot of time providing customer service to clients. I take their projects to their offices, suggest stock, suggest quantities, even design or repair files as needed. It's just part of the job. It's part of the integrity that makes us VALUABLE to hundreds of clients all over Snohomish County and Eastside, Seattle area, Puget Sound region, even nationwide and several international countries. We are trusted. You can count on us. We will give you a great idea, or help hone yours, we will execute with first class quality, service, and value.

Monday, February 17, 2014

Action...propel yourself forward

Getting stuck is something that happens to everyone.  Getting yourself and business in a forward propulsion can be tricky but taking the monotony and emotion out of your problem, may just help you solve it.  Regaining footing when you are stuck can be tough.  You've got to stabilize yourself, regain your footing, reposition your direction, dig your path and put all of your energy into your path.  It's a tough, but not insurmountable feat that with a little help you can roll forward and blaze new trails.  

Here are 3 ways to dig out of the mud.

1.  Remove emotion to counteract roadblocks:  Emotions bring defensive reactions and when there's work to be done a reality check is in order.  Think critically without blame to find a sensible alternative to your blocked path.  This will allow you to have clear focus, a key element in decision-making and problem-solving.  While business without emotion can be cold and unforgiving business with too much emotion can be irrational and indecisive.  Get yourself in a new frame of mind and look at your problem or roadblock as an outsider…give and take your own advice as a consultant.

2.  Get out your compass and map your path:  A solid plan, a clear path and knowing where you are will take the guesswork out of where to go, how to get there and how to remove roadblocks.  It does a business no good to propel forward aimlessly careening into potholes and sidetracking from the mission.  Take serious stock of your assets, your place in business or career and make a serious map.  Once you have a comprehensive assessment and plan you can make the decisions that will take you where you want to go.

3. Pick the right fuel to propel yourself forward:  Would you light your barbecue with jet fuel, would you use a match to start your car?  Of course not.  The friction of developing your work and habits into momentum should not dig you deeper into a rut, they should be strong enough to apply pressure to move your forward yet strategic enough to move you forward.  Give yourself the positive energy, spark of inspiration, and put enough pressure on yourself to succeed in whatever direction you position yourself in.